Our dear friends at Hyperballad Music asked OrangeYouGlad to help them with a brand refresh and site update. (Fresh being the imperative word.) We wanted to help them capture the flow of music, creativity, performance, and community that takes part within their professional recording studio (and often event space.)
The new WordPress based website features not only their bright new color palette, but also a mix of graphic components and updated typography hierarchy. Ultimately we wanted the brand to feel layered, rich, dynamic and unexpected.
An illustration style that juxtaposes photographic elements with bright geometric shapes for a syncopated look and feel.